THE BRILLIANCE OF WORKING REMOTELY
Here’s a story: I had my bags packed for a week of staff retreat and board meetings for an organization I work for. I purchased the right adapter for my Mac so I could project my presentation to the board of directors. I organized my home visits and wrote my docket report. Mother-in-law was booked to serve as Super Grandma during both my work trip and while my husband was away for work, too. Schedules were printed. Doctor notes were signed. And then it came: The Great Undoing of Claire DeBerg (veiled as a… Read More
FREELANCE COPYWRITERS + BRAND IDENTITY
So you say, “I’m a contract writer, I don’t need a brand identity.” And I’m like, “Dude, you need a brand identity.” Then you’re all, “But does that mean I need a logo?” (silence) Then I say sighing, “A logo is not a brand identity.” So instead of rolling my eyes at the mention of a logo in any way being a brand (and though a logo does identify a brand it is not a brand identity) let’s Tarantino this a bit and start way back at the beginning to unravel the real… Read More
LEADERSHIP // OWN IT. WORK IT. SHARE IT. BE IT.
Claire DeBerg, writer, editor, novelist and model on the markers that make a leader.
Claire DeBerg // Writer 